#123: Listener Calls with Jack Ketsoyan - Arranged Marriages, Celebrity PR. How To Interview, & Hollywood Stories

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The Skinny Confidential Him & Her Podcast#123: Listener Calls with Jack Ketsoyan


( 2:15 ): Welcome back to TSC HIM & HER Show. This week we are joined by Jack Ketsoyan. We discuss celebrity public relations and some of Hollywood’s darkest secrets. Plus we answer YOUR questions from the new HOTLINE.

( 4:50 ): We are hosting our first ever LIVE podcast event tonight. It’s at The Grove in LA. The episode is featuring Emily Schuman and her husband Geoffrey from Cupcakes & Cashmere.

( 8:30 ): Let’s begin by answering a few questions from the listener hotline.


( 8:40): Jenny B ( @jenibeee ) asks: “How do you start a business when you literally have no idea and need to start from scratch?”

( 14:00 ): Liz ( @liznoveggiegirl ) asks: “What is your process for choosing who to interview on the podcast?”

( 20:30 ): Jack Ketosoyan is a celebrity publicist who has worked with top agencies and now runs his own agency, EMC Bowery. He specialize in crisis PR helping celebrities with scandals. Some clients include Kristin Cavallari ( ep. 111 ), Paris Hilton and Carmin Electra.


( 21:05 ): Lauryn asks: “How did you become a publicist?”

( 23:00 ): Michael asks: “What’s some real time damage control?”

( 24:05 ): Michael asks: “How do you start building your clients?”

( 24:50 ): Michael asks: “How do you do damage control when there is so much media everywhere?”

( 26:55 ): Lauryn asks: “What do you think Kris Jenner is doing right now with a scandal like Tristan Thompson?”

( 27:30 ): Michael asks: “Has social media made your job more difficult or easier?”

( 28:10 ): Lauryn asks: “How do you choose what clients to take on?”

( 28:45 ): Michael asks: “What traits do you need to be in public relations?”

( 30:00): Lauryn asks: “It’s known that Paris Hilton is savy and smart. What’s your experience working with her?”

( 30:55 ): Michael asks: “What are the dark sides of being in the public eye?”

( 32:00 ): Lauryn asks: “How do you manage working with clients and writing books?”

( 35:05 ): Lauryn asks: “I’ve heard stories of interns sleeping with clients. Spill some details.”

( 36:20 ): Lauryn asks: “How much does the media manipulate what we see?”

( 36:55 ): Michael asks: “What are some strategies the audience can use to build their brand?”

( 39:30 ): Lauryn asks: “What do you think are some strategies of the Kardashian’s since they are masters at PR?”

( 41:20 ): Michael asks: “Where is the line when it comes to killing your career?”

( 43:00 ): Michael asks: “Why did you decide to work with reality stars?”

( 45:00 ): Lauryn asks: “How do you create staying power?”

( 47:30 ): Michael asks: “What are red flags for working with a public relations specialist?”

( 50:10 ): Michael asks: “What can people expect in your book, Guilty Pleasure?”

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lauryn, x

+  find more Jack: Instagram | book | website

++ This episode was brought to you by Grove Collaborative.   Grove Collaborative offers healthy alternatives to household supplies and we use it for all of our cleaning supplies. To try grove collaborative go to www.grove.co/skinny Listeners will receive 30 dollars in free supplies a special gift and a 60 day VIP membership.   

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